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Audience: Gives detailed information about your website visitors including demographics, geographic location, interests, technology
- Acquisition: Shows how your visitors are arriving to your site. It gives you a breakdown (by channel) of how visitors are getting to your site
- Behavior: Shows you how visitors are interacting with your site
- Conversions: Provides conversion data for your various business goals and activities
Viewing Pre-canned Google Data Reports
First you need to be logged into Google Analytics so Google knows which data sets to make available to you.
Open a new browser and go to http://analytics.google.com
Login with your gmail or google account
Then point go Login to Google analytics following the procedure above.
Go to the pre-made Google Analytics Summary Report for quick access to data: Germanic and Slavic Studies Summary Report
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